In a recent update, Instagram CEO Adam Mosseri shared exciting news about Threads, Meta’s dynamic social media platform. Threads continues to evolve, introducing features that cater to user demands and privacy concerns.
Tagging Topics and Pinned Posts
Responding to user preferences, Threads is now testing a new feature in Australia, allowing users to tag topics on their posts. This innovation facilitates easy categorization based on interests or themes, making it simpler for users to join and follow discussions that align with their preferences.
Additionally, Threads has expanded the availability of pinned posts to all users. This feature enables users to pin a reply to their post or pin one of their posts to their profile, offering greater control over the visibility of essential content. Users can access this feature by tapping on the three-dot menu above a post.
Enhanced Privacy and Opt-Out Features
Threads has implemented two significant privacy-focused changes based on user feedback. Users now have the ability to delete their Threads profile separately from their Instagram account. This can be done by navigating to Settings → Account → Delete or Deactivate Profile, then selecting delete.
Recognizing the importance of user control, Threads now provides an opt-out option for being featured outside the platform. Users can exercise this choice by going to Settings → Privacy.
Background and Growth
For those unfamiliar with Threads, it is an online social media and networking service operated by Meta Platforms. The platform, closely linked to Instagram, allows users to post and share text, images, and videos. Threads prioritizes public dialogues, resembling microblogging, and aims to provide a positive and creative space for users to express their ideas.
Recent Challenges and Responses
Threads faced legal challenges on its launch day when Twitter issued a legal threat, alleging intellectual property infringement. Meta has refuted these claims, asserting that no former Twitter employees are involved in the Threads engineering team.
The platform also encountered criticism regarding data privacy concerns, with experts expressing reservations about the amount of private data collected by the app.
As Threads continues to evolve, Meta claims that it remains committed to addressing user feedback, introducing new features, and navigating challenges to create a dynamic and engaging social media experience for its users.